News Center


12

2017

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09

Xueda Group Launches D2M Global Mass Customization Mode


On the morning of September 21, 2017, Qingdao Xueda Group Co., Ltd. and Rongshang Tianxia Network Co., Ltd. successfully signed a cooperation agreement. The cooperation between the two parties is based on the comprehensive transformation and upgrading of the "D2M global mass customization" model, with a cooperation amount of 200 million yuan.

Since its establishment in 1975, Xueda Group has been committed to the research and development and production of knitted clothing. With the joint efforts of all Xueda people, after more than 40 years of difficult entrepreneurship and persistent pursuit, the company has always stood firm in the textile and clothing industry, becoming one of the enterprises with the longest history of focusing on knitted clothing and the most complete supporting industry chain in the industry. As a traditional industrial enterprise that has gone through trials and tribulations and returned with great reputation, at this moment, the huge ship of Xueda Group is sailing in the 21st century, looking forward to another magnificent turn, sailing to the future of "Made in China 2025".

In view of the profound accomplishments and successful experience of Rongshang Tianxia in the field of Industrial Internet for many years, the Group decided to form a strategic partnership with Rongshang Tianxia, and use the concept of Industrial Internet to escort the Group's vigorous development. After several communications and interactions, both parties walked into the factory and workshop together, conducting a carpet like review and sorting of the entire business system of the group. Starting from continuing to leverage the group's core competitive advantages, both parties jointly designed and created a D2M global mass customization model that is in line with the group's development strategy and can perfectly integrate into the existing business system.

From now on, Xueda Group will start the transformation and upgrading of its entire business system based on the D2M model. The distributors, suppliers, design, research and development, procurement, warehousing, production, logistics, finance and other business processes of the group are all integrated into the D2M business system. By leveraging the momentum of mass customization, data-driven, transparent factories, and intelligent manufacturing reserves, we are launching a new global strategy for the group and redefining industry standards using the D2M model of the Xueda Group.